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New Jersey Bride
Social Media Strategist
Over the last 2 years at New Jersey Bride, I scheduled and strategized 776+ organic social media posts driving an 8% increase in followers and contributing 6.4% of total website traffic. In addition, I prepared insights and generated reports to continuously find best practices for social optimization and discover ways to engagement, traffic and revenue.
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01_Case Study
In February this year, I noticed a significant drop in clicks to the website so i came up with a new strategy because what we currently were doing was no longer working.
02_Social Media Strategy
Increase posting on Instagram and Facebook by 40%. Utilize the brand's private facebook group, interact with members and provide articles weekly to bring traffic to website. Promote content that is known to perform well and utilize the story feature, polls, etc.
Collaborate with editorial.
03_Content
04_Results
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